Brother Store

Brother was founded in 1954 as the Brother International Corporation and has become one of the premier providers of office supplies products in the world. Located in Bridgewater, New Jersey, the USA division of Brother is a marketer of business products and office supplies that are manufactured by the parent company Brother Industries, Ltd. Brother's business began with the exporting of sewing machines after World War II and quickly expanded its operations to the United States. Brother's growth was driven as it expanded its product lineup to include office printers, fax machines, office copiers, business machines, machine tools, and office phones.

As an award-winning manufacturer, Brother is the number one multi-function printer seller in the United States and is the electronic labeling leader with its full line of P-Touch Electronic Labeling Systems. Brother has also become a household name for its' quality printers, toner printers and office printers which offer a variety of industry leading technologies for the home, home office, small business, or corporate user. Brother color inkjet printers, laser printers, toner printers, labels and mobile printing are utilized in businesses of all sizes as well as the home. The name Brother is often linked with success because of their consistent R&D and marketing innovation. Currently, Brother employs over 1,100 people in North and South America.

Brother features a wide selection of office products and some of its more popular offerings are Brother Ink Cartridges, Brother Printheads, Brother Ribbons, Brother Toner Cartridges, Brother Labels & Naming, Brother Paper & Pads and Brother Printers, Scanners, Copiers & Faxes.

Brother approaches the markets through its four business segments. First, its printing and solutions segment which features facsimile machines, printers, copy machines, ink cartridges, toner cartridges, and electronic stationery. Second, a personal and home segment which is focused on the sewing machine sales in the domestic setting. Third, the machine and solution area is the segment built around building and selling industrial sewing machines. And lastly, a segment that revolves around mobile phone technologies, mobile printing, and real estate investments.